Free, imaginary, fictional case

BRAINSTORMING, IDEA AND
FIRST MOODS

This case is a free, imaginary corporate design for a fictional start up brand called "Moodnites". Moodnites offers mattresses, pillows and sleeping products for a young target group and with a high demand on quality, design and sustainability. The idea is based on a strong recognisability with clear design elements.

The following case shows first moods after brainstorming including naming and corporate design elements.

Moodnites, for a better morning.

TASK
:: brainstorming
:: idea
:: naming

:: first moods

CLIENT
Free, imaginary, fictional case  - no client, non profit

DISCIPLINES
:: Idea, concept, graphic design
:: naming

:: corporate design

GOOD MORNING

SUNRISE

GOOD NIGHT

SUNSET

COLORS

SLEEP MOOD

NAMING

PHONE
+49  (0) 172 827 99 25

MAIL
post@dominickastelan.de

ADDRESS
Hintere Kellereigasse 19
91413 Neustadt a.d. Aisch
Germany

Founded in Germany in 2007, KBFG is an interdisciplinary design agency, based near the city of Nuremberg. We are designing and developing unique brand identities and tailor-made design solutions.

© 2020 BY KBFG

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